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  • This will just perpetuate the wrong idea that the distinction between a free and a paid variant of an app are needed (or even wanted). This is not iOS or Android: you should tackle this by publishing one app and implementing trial mode in it (but correctly, so that an in app buy option actually rechecks the IsTrail property after tombstoning). This way, if people switch from free to paid (to get rid of the ads) they loose no stored data and settings, but just pay and lose the free version restrictions.

    Way to get the dual compile from single solution and source is nice, but the reason you do it is totally wrong and should be frowned upon… :-/

    • I agree with your point, but there are still some users who won’t bother with a paid app, even one with a trial. And now that we have the in-app purchasing on Windows Phone 8 I think Freemium is a very popular business model. If you don’t already I’d recommend listening to the AppBizDev podcast where they talk about business models and monetization for Windows Phone and Windows Store apps.

      Last thing to note, I waited a while to see how my paid w/ trial version of the app did in the store. I only decided to try a Free version (which should be published this week) after seeing that it’s how some of the most successful Windows Phone devs operate in the store (Look at Asleroid for example).